Products
Hong Kong, April 23, 2025 – Sony introduces the FE 50-150mm F2 GM, the world’s first1 telephoto zoom lens with a maximum focal length of 150 mm and F2 aperture. This lens features a standard focal length of 50mm at the wide-angle end and combines an open aperture of F2 with high resolution comparable to that of a prime lens. This allows for a wide range of scenarios with just one lens for various situations and subjects. As part of Sony’s renowned G Master™ series, the FE 50-150mm F2 GM offers an exceptional combination of high resolution and stunning bokeh, enhancing the imaging results for professionals using the Sony Alpha camera system.
The FE 50-150mm F2 GM's constant F2 aperture creates beautifully smooth bokeh, making it an ideal choice for portrait, wedding, and event photographers aiming to isolate subjects with a shallow depth of field. A newly developed 11-blade circular aperture further enhances the signature G Master bokeh. When shooting videos, the lens delivers stunning cinematic results and exceptional clarity.
Measuring at approximately 200 mm (7-7/8 inches) in length and weighing approximately 1,340g2 (47.3 ounces), the FE 50-150mm F2 GM offers remarkable portability considering its impressive combination of wide zoom range and bright aperture. This lens is ideal for both handheld and gimbal use with its featured internal zoom design that maintains the lens’ length and weight balance despite focal length changes. With its practical design, this lens serves as a versatile, all-in-one solution for those seeking a standard 50mm through 150mm telephoto range.
1 As of the April 2025 product announcement according to research by a Sony survey of lenses for interchangeable lens cameras.
2 Excluding tripod mount.
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Broadway
Statutory Removal Service - Terms and Conditions
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1. Scope of ApplicationCustomers who purchase any regulated electrical equipment under the Product Eco-responsibility Ordinance, including air conditioners, washing machines, refrigerators, televisions, computers, printers, scanners and monitors, may request free removal of the same class and quantity of old equipment (must be regulated electrical equipment of the same type).
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2. Removal LocationApplicable to any premises in Hong Kong.
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3. Selection Period
(a) Customers may select the removal service when purchasing at a store or online; or
(b) Customers may request the service within 3 days after the transaction. Late requests will be treated as giving up the removal service.
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4. Removal Service Schedule
(a) In general, 3 working days are required to arrange the removal service.
(b) On the appointment date, the old equipment will be removed at the location designated by the customer.
(c) Removal of the old equipment must be completed within 14 days after delivery of the regulated electrical equipment.
(d) If the above arrangements (a-c) cannot meet the customer’s needs, the customer may give up the free removal service and dispose of the old equipment by themselves, or choose our chargeable upgraded removal service.
(e) No service on Sundays and public holidays.
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5. Important Notes
(a) The removal service is arranged separately from delivery and installation services. Old equipment awaiting removal may be removed earlier if needed, or temporarily stored at the removal location for later collection. Customers may arrange this with our staff.
(b) Once collected, the old equipment will not be returned.
(c) The old equipment must not have any internal parts removed, and must be placed independently, disconnected from any devices, systems, or obstructed storage locations.
(d) If the old equipment has serious hygiene problems (e.g. food scraps, cockroaches, ants), staff have the right to refuse removal, and the customer will no longer be entitled to the free removal service.
(e) If the customer needs to change the agreed removal location or time, please call and notify us at least 2 working days in advance.
(f) When Black Rainstorm Warning / Typhoon Signal No. 8 or above is hoisted, the removal service will be suspended and re-arranged.
(g) We shall not be liable for any delay, suspension or rescheduling of the removal service on the agreed date due to traffic, weather conditions or other factors beyond our control.
(h) Personal data of the customer / contact person is used solely for the purpose of the removal service. The Company will handle such data in accordance with the Personal Data (Privacy) Ordinance (Chapter 486 of the Laws of Hong Kong).
(i) A recycling label is attached to every regulated electrical equipment. The label must be returned in case of product exchange or return.
(j) In case of any dispute, the Company reserves the right of final decision.
Definition of Regulated Electrical Equipment
- Air conditioner: includes single package type and split type room air conditioners with a cooling capacity not exceeding 7.5 kilowatts (i.e. 3 HP).
- Washing machine: with a washing capacity not exceeding 15 kg.
- Refrigerator: with a total storage volume not exceeding 900 litres.
- Television: the size of its display screen does not exceed 100 inches (measured diagonally).
- Computer: includes personal computer, desktop computer, tablet computer, laptop computer and notebook computer.
- Printer: not exceeding 30 kg in weight; one that can also be used as a photocopier, facsimile transmitter or scanner is also regarded as a printer.
- Scanner: not exceeding 30 kg in weight.
- Monitor: does not have the function of storing electronic data or computing, and the size of its display screen is from 5.5 inches to 100 inches (measured diagonally).
- Dehumidifier: —
- Freestanding clothes dryer: —
